How to Write Your First Post on LinkedIn + Template

Want to write your first LinkedIn post but not sure where to start? Keep it simple. I'm going to tell you how.

Remind your audience who you help and how, and sprinkle in some personal details they wouldn’t find on your CV. The goal isn’t to impress, it’s to start a conversation.

People connect with people, not just job titles. So, share something relatable, something that makes your audience think, Hey, I get this person. That’s how real connections start.

Steal My LinkedIn Introduction Post Template

I feel it’s time for a reintroduction, so let’s jump right in. Hi, I’m [your name] – a former [previous career] turned [current career]!

I help [define your target audience] achieve [describe the results you help attain]. I do this with [name your process].

But how did I go from [past] to [now]?

Frankly, [explain what prompted you to start your business] And that’s why [give us some more detail].

Here’s what you’ll find on my feed:

1…
2…
3…

Hit my bell so you can follow along on my journey. And don’t forget to introduce yourself too! What are you up to these days? Let’s get to know each other in the comments 👇

Here's an example of what this looks like in action. 

What to Include in Your Your First LinkedIn Post

1- Your target audience: Notice how, in my own post, I called out my ideal clients and what I help them achieve. It's intentional. Those people's ears will perk up when they read that.

2. An intriguing detail: I’ve added my backstory to create intrigue: I was a yoga teacher, and now I’m a copywriter. This fun fact gives my audience something to latch onto; if they’ve ever tried yoga, they can mention that in the comments.

3- The value you provide: I’ve also been specific about the content I share on my feed to give my target audience a reason to follow me.

4- A conversion call to action: Lastly, I made sure to tell them to hit my bell so they can follow along and never miss one of my posts.

5- An engagement call to action to keep the conversation going in the comments. When you share a bit about yourself, people want to share more about themselves, too. Be explicit about wanting the conversation to continue in the comments.

Don’t Just Post About Work. Share Relatable Human Qualities Too.

If there’s one thing I want you to take from this article, it’s this: Even on LinkedIn, we’re here to connect.

As humans, we want to feel seen and connected with people on a human level.

So, give your audience some common ground to stand on so they feel you “get” them.

I’m excited about you starting your LinkedIn journey! I hope you give this template a go.

What Should You Post Next?

If you want to stay consistent without spending hours brainstorming content, my LinkedIn Content Hub has you covered. Here's what you get when you join.

✅ Ready-to-use post templates so you never run out of ideas
✅ Scroll-stopping hooks and prompts to make your posts stand out
✅ A community of business owners sharing tips and growing together

No more overthinking. Just grab a template, tweak it, and post!

👉 Join the LinkedIn Content Hub today and start posting with confidence.